CHALLENGE
Join the No Guts, No Glory Challenge!
Join the No Guts, No Glory Challenge to keep your pup healthy and happy. Every walk is a chance to earn a $100 donation for your charity! Learn about dog gut health and get a special discount on Innovative Pet Lab Gut Health Tests.
Take the mystery out of your pet’s gut health, use Innovative Pet Lab’s gut health tests to discover the invisible cause behind countless chronic health issues. Does your pet have occasional diarrhea or vomiting, skin and coat issues, ear infections or even bad breath?
Innovative Pet Lab Tests are:
● simple to use (poop collection)
● easy to send (in the US mail)
● and have actionable results (food and supplement recommendations)
Assess your pet’s digestive health, immune function, and potential sensitivities, allowing you to take proactive steps with food and supplements. Test Don’t Guess!
It’s easy to join!
STEP 1: Download and install the WoofTrax app.
STEP 2: Enroll on WoofTrax and select any animal charity you like.
STEP 3: Go to the “Challenges” tab at the bottom of the app and then join the No Guts, No Glory Challenge.

5 essential gut health tips
As you keep your dog active in the No Guts, No Glory Walking Challenge, here are 5 essential gut health tips to help your furry friend thrive:
1. Keep Them Moving
Regular walks promote healthy digestion and keep the gut in balance. 🐕🚶We know that obesity leads to a number of health issues; regular exercise is an important part of overall health.
2. Incorporate Anti-Inflammatory Ingredients
Gut health and inflammation are closely linked. Adding anti-inflammatory ingredients to your pet’s diet can help reduce gut inflammation and improve overall health.
- Turmeric: Known for its powerful anti-inflammatory properties, turmeric can be sprinkled in small amounts over your pet’s food.
- Pumpkin: Rich in fiber, pumpkin helps regulate digestion and is great for sensitive stomachs.
- Apples: High in fiber and antioxidants, apples (without seeds) make a great gut-friendly snack.
- Kale: This leafy green is packed with vitamins and fiber, promoting a healthy digestive tract.
- Bone Broth: A nutrient-rich liquid that supports gut health, bone broth is easy to digest and great for pets with sensitive stomachs.
3. Ensure Adequate Fiber Intake
Fiber is essential for a healthy digestive system. Adding fiber-rich foods like broccoli, pumpkin, or green beans to your pet’s diet can help maintain regular bowel movements and prevent constipation. Start slow and monitor how your dog reacts, too much can cause gut issues.
4. Stay Hydrated
Proper hydration is key for digestion and nutrient absorption.
5. Watch for Changes
Pay attention to changes in appetite or stool, which could indicate gut issues.
Want deeper insights into your dog’s gut health? Try an Innovative Pet Lab gut health test—and enjoy 15% off with the code WoofTrax15! PLUS, if you are one of the first 100 people to purchase a test, Innovative Pet Lab will donate a FREE test to the animal charity of your choice. It’s a win-win for you and pets in need! 🐾💙
Order now and make a difference!
Testimonials:
“Lou Lou is so much happier after we figured out that she had lots of inflammation. After starting her treatment we notice a difference in her skin and scratching issues within the first couple of weeks.”
– Debbie DePree, Texas
My dog Nash has struggled with skin allergies since i got him and it took forever to figure out something that worked for him. He’s been on his current diet for a little over 3 months and i started to notice a difference but that’s when i decided to do an Innovative pet lab test. The results were so fast and it was so easy to do. When i got the results back it made me feel so great that the diet was working. It confirmed everything! He came back normal for all the tests they run!
– Brook, Nash’s Mom
We are so excited that IPL is available to pups like us! Our mom is obsessed with our gut health and now we have a way to know the reason for itchy skin and poops that are not easy to pick up at times. Mom uses IPL to make the necessary dietary adjustments to our food and treats, and we love easy potty time and scratch-free, happy life.
We woof IPL!
– Axel, Zeppelin, and Aspen
As a holistic veterinarian with a focus on gut health, I can’t recommend Innovative Pet Lab’s stool tests enough. Their tests go beyond traditional screenings to offer vital insights into intestinal permeability, inflammation, digestive function, and the local gut immune system’s activity.
Precision and Relevance
What sets these tests apart is the granularity of the data. They make it possible to identify root causes rather than just symptoms and truly understand what is occurring in the ecosystem of the gastrointestinal tract. For veterinarians and pet owners alike, these specific markers are invaluable for an integrative approach to health.
User-Friendly
Easy to administer, the tests come with a simple guide for sample collection, ensuring accurate results.
Expert Support
The Innovative Pet Lab team offers excellent customer service, assisting with insightful interpretations of the data, and is very easy to connect with for any questions on test results.
If you’re a pet parent or veterinarian interested in moving beyond symptom-based care to understand and address the underlying issues affecting a pet’s gut health, Innovative Pet Lab’s stool tests are a must-have tool. Their comprehensive approach aligns seamlessly with integrative and holistic health models, making them an invaluable asset for improving long-term animal well-being.
– Dr. Katie Woodley, DVM, The Natural Pet Doctor
Animal charities
Managing veterinary costs is one of the most significant expenses for animal shelters. We know vet bills add up quickly. With each trip to the vet, your budget stretches. The struggle is real.
But, maintaining the health and well-being of your pets is non-negotiable. What if there was a way to reduce the frequency and urgency of vet visits without compromising the care of your shelter pets?
Innovative Pet Lab can help.
You are invited to attend Innovative Pet Lab’s upcoming free webinar on October 22nd 4pm PST / 7pm EST. They will show you how their at-home testing kits can help you monitor and maintain the gut health of pets in your shelter without expensive vet bills.

TERMS & CONDITIONS:
Full challenge terms and conditions are here.
For the first 100 users to purchase an Innovative Pet Lab test, IPL will send a free test to their chosen animal charity. Join the challenge and be sure to click the link in the email, to purchase your first IPL test. Maximum total product donation of 100 gut health tests for this challenge, a value of $3,000, will be fulfilled by our sponsor Innovative Pet Lab within 60 days of challenge ending. Maximum total cash donation is $1,000 for this challenge. All product and cash donations are courtesy of our sponsor Innovative Pet Lab. Every challenge participant receives a special discount on any Innovative Pet Lab purchase. Registered walks on WoofTrax in the challenge must be greater than 1/4 of a mile.
